Engineered for efficiency, built for simplicity and designed for movement, PWDR acts as a minimal layer between you and your performance.

Refined and essential in form, with a build that holds up through demanding conditions, season after season.

Strong silhouettes and sharp colors maintain a clear visual logic across a collection made to mix, match and customise.

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We maximize impact through focused design.

Efficiency means using materials and construction methods that deliver maximum performance with minimal waste. Our fully recycled polyester, treated with PFAS-free DWR, provides waterproofing, breathability, and durability. This reduces environmental impact while keeping performance and longevity at the highest level.

Visual logic

Our name and visual language reflect the same principle: reduced, reused, and purposeful, balancing technical rigor with playful intent. A clear visual logic guides the collection, making it simple to build expressive kits that work together while allowing freedom to mix tones or create monochrome looks.

Industry veterans

PWDR was founded in Oslo in 2023 by a small team with a background in design and sustainability within the skiwear industry. From the start, our goal was to combine technical skill and responsible production into a collection that is durable, efficient, and easy to use. After two years of development, the first pieces are ready, built with the latest innovations in materials and production techniques.

BAUTA Studios

Oslo-based creative studio specializing in performance and sportswear. The studio develops a portfolio of brands that combine thoughtful design, functional performance, and material quality. With a network of collaborators and refined processes, the studio brings each concept to market with precision and care, shaping products that are distinctive, versatile, and suited to a variety of audiences.